When choosing packaging for many new beverage brands, the first key point is the minimum order quantity. The MOQ logic of in-stock glass bottles and custom-molded bottles is completely different, which directly determines the brand's trial-and-error cost. The in-stock public mold bottle is a mature bottle type that has been mass-produced by the factory for a long time. It does not require mold investment and has a lower minimum order threshold. The regular MOQ is mostly between 1,000 and 5,000 pieces. Some styles also support smaller batch trial orders, making it suitable for new product testing, small-scale distribution, online trial sales and other scenarios. Brands can first fill small batches and provide market feedback, without having to stockpile a large amount of inventory at one time, thus occupying less capital.

For newly molded private mold bottles, due to fixed investments such as mold processing, mold testing, and machine adjustment, factories need to rely on larger orders to spread out costs. The regular minimum order quantity is generally between 10,000 and 30,000 pieces. The more complex the shape, the higher the MOQ requirements. A few factories can accept reduced trial production, but the unit price of individual items will increase, and the mold cost still needs to be paid separately. The total cost will not be significantly reduced.

Here, it is necessary to clarify a misunderstanding: not all large orders necessarily require mold opening. If your product has not yet been verified by the market, blindly choosing private molds and undertaking high MOQ can easily lead to a backlog of packaging materials. It is more reliable to consider opening private molds when the brand has achieved stable shipments and continuous repeat purchases. In simple terms, ready-made bottles are suitable for sample testing and product evaluation. Private mold opening is suitable for mature best-selling products, creating differentiation with exclusive bottle shapes.